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AdventGXtra Sept ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

September 2006

:: AdventGX News
   :. Elrod Featured in ED-Central Newsletter
:: Meetings/Presentations/Workshops
   :. Parral Woodcraft Consortium Visits College Station/Bryan
:: Projects
   :. Texas Mountain Art Rustic Frames Now Available
   :. Van Horn Logo and Brochure Debut at State Fair
:: Team News
   :. Nacho Paez Joins AdventGX, Heads Mexico Operations
   :. Meador Elected Chairman of Texas Nature Tourism Council
   :. Katrina Hay Joins AdventGX, Leads Marketing and Creative Services
AdventGX News
Elrod Featured in ED-Central Newsletter
AdventGX Executive Advisory Board member Jed Elrod recently contributed an article to the Economic Development Resource Library at www.ED-Central.com. The article about moving beyond traditional hunting operations as a means to leverage agricultural and other natural assets for economic development was featured in the site’s monthly newsletter which is distributed to economic development professionals across the state. ED-Central is a program of the Texas Engineering Extension Service (TEEX) aimed at providing small, rural and underserved communities with best practices, ideas and inspiration toward the development of prosperous communities. Visit www.ED-Central.com/newsletter.asp to read Jed’s article.
Meetings/Presentations/Workshops
Parral Woodcraft Consortium Visits College Station/Bryan
AdventGX hosted the Parral Woodcraft Consortium in College Station, Texas, for the group’s first share holders meeting. Attending the meeting were members of the Parral Woodcraft Consortium, representatives of the Universidad Autónoma de Chihuahua, and AdventGX team members. The group from Parral, Mexico spent time touring the Texas A&M University campus, as well as the communities of Bryan-College Station, and were treated to a tour of Keystone Millwork, a national supplier of custom architectural millwork. Keystone president and co-owner Bob Kraus shared some best manufacturing practices with the consortium members. The Parral Woodcraft Consortium will create art products and furnishings to be sold in the United States.

Projects
Texas Mountain Art Rustic Frames Now Available
Texas Mountain Art is proud to announce its new product line of rustic frames. The frames are handcrafted in the rustic Texas Mountain style. A wholesale frames package is available for retailers interested in carrying the products. All businesses that order the initial frames package by October 31, 2006 will be included in the Texas Mountain Art advertisement featured in the Big Bend Texas Mountain Travel Guide. For more information or to order a frames package, please call (979)216-0548, or email orders@TexasMountainArt.com.

Van Horn Logo and Brochure Debut at State Fair
During the State Fair of Texas starting this weekend, Van Horn, Texas debuted its new logo and brochure as well as an illustrated regional map aimed at promoting tourism assets along the Texas Mountain Trail. As part of its ongoing economic and tourism development initiative, known as Project 7, Van Horn contracted with AdventGX to develop a new brand for the community as well as a new Van Horn brochure. AdventGX developed the illustrated regional map featuring the work of AdventGX Artist in Residence Ricardo Solar as an educational and promotional tool that will ultimately be sold through retail outlets in Van Horn.

Team News
Nacho Paez Joins AdventGX, Heads Mexico Operations
AdventGX is proud to welcome Nacho Paez as our new Director of Mexico Operations. Nacho comes to AdventGX from the Office of Economic Development for the Municipality of Parral, Chihuahua, Mexico. There, he was responsible for recruiting businesses to relocate to Parral and for bringing and managing special events. Nacho has been instrumental in establishing the Parral Woodcraft Consortium and other initiatives that are showing great promise for AdventGX development in Mexico.
 
Meador Elected Chairman of Texas Nature Tourism Council
AdventGX Director of Nature Tourism Development Stan Meador was elected President of the Texas Nature Tourism Council (TNTC) at the recent Texas Travel Industry Association Travel Summit. TNTC promotes the value of nature tourism in Texas as a major enhancement of the state’s economy and quality of life, and educates its citizens and its visitors about the state’s nature tourism resources. As the founder of the recreational division of X-Bar Ranch near Eldorado, Texas, Stan Meador has considerable experience in the development of nature tourism programs and attractions. He serves on the Texas Mountain Bike Racers Association board and is a past founding board member and president of the Texas Forts Trail, a regional cultural heritage tourism initiative.
 
Katrina Hay Joins AdventGX, Leads Marketing and Creative Services
AdventGX is proud to announce that Katrina Hay has joined the AdventGX team as our new director of Marketing and Creative Services. Katrina has a strong background in marketing, design and creative services, having worked as a freelance designer for several years. Katrina is the former director of membership marketing for Pebble Creek Country Club in College Station, Texas and a graduate of Texas A&M University’s College of Architecture where she earned a degree in environmental design. Katrina has served as a guest lecturer at Texas A&M presenting courses in event production and management and has served a broad range of clients with development of identity and brand development projects, and design of collateral and promotional materials.

AdventGXtra Aug ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

August 2006

:: Meetings/Presentations/Workshops
   :. Skadberg Presents at “Capitalizing on Rural America – South Dakota/North Dakota”
   :. AdventGX Team attends Lyceum Meeting in Ft. Davis
   :. AdventGX Team Presents at the Texas Art Exchange Conference
:: Projects
   :. Skadberg visits McDonald Observatory
   :. AdventGX Team Visits Parral Woodcraft Consortium and Copper Canyon
   :. Van Horn CVB to Sponsor Seminar
   :. Texas Mountain Art Frames Now Available
Meetings/Presentations/Workshops
Skadberg Presents at “Capitalizing on Rural America – South Dakota/North Dakota”
Dr. Andy Skadberg presented a session on “Tourism Builds Communities” at the third of four conferences hosted by the Federal Home Loan Bank of Des Moines, South Dakota. The session focused on opportunities for tourism in rural communities, and methods bankers and economic developers use to capitalize on them. Throughout the four conferences, attendees have been presented new approaches for diversifying and revitalizing their communities.
 
AdventGX Team attends Lyceum Meeting in Ft. Davis
The AdventGX team attended a Texas Lyceum meeting in Ft. Davis, Texas July 28- 29. The event focused on the economic drivers behind hunting and outdoor recreational tourism and was held at the Sproul Ranch and Limpia Hotel. Team members took part in several activities at the ranch and hotel including jeep tours, quail hunting, and fine dining. Members attending the meeting included: Jose Quintana, Andy Skadberg, Joan Tatge, Bill Smith, Lindsey Hafner, Stan Meador, and Nacho Paez. Guests of AdventGX that also attending the meeting were Dr. Carson Watt, members of the University of Chihuahua in Mexico, Scott McGehee, Jose Juan Quintana, and Victoria Quintana.

AdventGX Team Presents at the Texas Art Exchange Conference
AdventGX team members Jose Quintana and Joan Tatge presented at Texas Commission on the Arts annual Texas Arts Exchange. The conference focused on the role arts play in developing cultural districts, promoting the creative economy, leadership and succession for the 21st century. Mr. Quintana and Ms. Tatge presented case studies of communities that used art as a revitalization tool, focusing particularly on the Texas Mountain Art Seminar, Show and Sale that took place in Van Horn, TX last fall.
Projects
Skadberg visits McDonald Observatory
Dr. Andy Skadberg recently visited the McDonald Observatory in the Davis Mountains near Fort Davis, one of the anchor tourism attractions in the Big Bend Mountain region. Scientists at the observatory use three of the worlds largest telescopes to investigate other galaxies, space phenomena and to give us a better understanding of our universe. Andy met with Dr. David Lambert the UT McDonald Observatory Director, Sandra Preston, Asst. Director-Education and Outreach and other staff members to begin discussions of possible collaborations that will take advantage of ongoing projects like Texas Education Vacation as well as the potential for creating new experiential education opportunities in far West Texas.

AdventGX Team Visits Parral Woodcraft Consortium and Copper Canyon
Nacho Paez, AdventGX Director of Mexico Operations led fellow AdventGX team members on a tour of Chihuahua, Mexico. Jose Quintana, Joan Tatge, Andy Skadberg and AdventGX interns were part of the trip. Van Horn Economic Development Corporation Executive Director Jeff McCoy also joined AdventGX, taking the opportunity to visit with prospective business owners seeking opportunities in far West Texas.During the tour, the group visited several natural and historic sites throughout the region. One such site was Copper Canyon were the team took a beautiful hike.

While at the canyon, the team was able to see Taramarra Indians run in the annual ultra marathon, a 100 km race (60 miles) beginning at the bottom of the canyon and up to the rim where the race ends in a small Mexican village. The winner ran the race in 6 hours.

The team also met with several Parral Woodcraft Consortium members to evaluate prototype products for the Texas Mountain Brand line of products to be sold in West Texas.

Before heading back to the United States, the team stopped at a chipotle pepper farm to tour the facilities.

Van Horn CVB to Sponsor Seminar
Van Horn Convention and Visitors Bureau announced in August its sponsorship of the Rural Economic and Tourism Development Seminar which is scheduled to take place December 18-19. The seminar will bring together leaders from throughout the rural West Texas to discuss ideas and strategies for regional economic development. The Van Horn sponsorship will provide participants the opportunity to enjoy a local nature tourism venue, Red Rock Ranch, as well as a closing reception at the newly opened Blue Quail Coffee in Van Horn’s Main Street district.
 
Texas Mountain Art Frames Now Available
AdventGX and Texas Mountain Art is happy to announce the release of an initial collection of rustic picture frames. The frames are available for wholesale purchase for retail establishments in West Texas and distribution is based out of Van Horn. The offering is part of one of our tourism and economic development initiatives and is augmenting regionally branded products for retail and tourism development. Retailers interested in purchasing frames wholesale can send an email to wholesale@AdventGX.com or should
call (979)216-0548.

AdventGXtra Jul ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

July 2006

:: AdventGX News
   :. AdventGX to Establish Speakers Bureau
:: Initiatives
   :. AdventGX Team Visits Nature Tourism Sites in Mexico
:: Projects
   :. AdventGX Begins work on Van Horn’s Comprehensive Planning Study
   :. AdventGX Partners with Far Flung Adventures to Launch Journey Builder Product
   :. TEEX, AdventGX Launch Fort Stockton Marketing Assessment
   :. AdventGX Conducts Van Horn Traveler Survey
:: Team News
   :. AdventGX Interns Experience Van Horn’s Red Rock Ranch
AdventGX News
AdventGX to Establish Speakers Bureau
AdventGX will soon be launching its speakers bureau, expanding our service offering to include facilitation, coaching and speaking engagement. The Speakers Bureau will include experts on tourism, community, and business development, and will provide the resources to help meeting and conference planners find the ideal instructor, facilitator or speaker for a given topic.
Initiatives
AdventGX Team Visits Nature Tourism Sites in Mexico
AdventGX’s newest executive, Nacho Paez guided Jose Quintana and Andy Skadberg on a tour to sites throughout the state of Chihuahua, Mexico. The team’s adventure took them to some of Mexico’s most remote, scenic, and historic communities including a four hour drive through the forests and mountains of central Chihuahua and stops in Guadalupe y Calvo, the site where the first silver coins were minted in North America. Guadalupe y Calvo is also home to some of the continent’s oldest churches.

The team made the short but adventurous treak from Guadalupe y Calvo to Mohinora Peak which at more than 9,000 feet is the highest spot in the state of Chihuahua.

The last stop the team took was the town of Guachochi, and Sinforosa which is an exclusive access point to the southern part of the Copper Canyon. While visiting Sinforosa, the team took an airplane tour, flying through the canyon itself.

Projects
AdventGX Begins work on Van Horn’s Comprehensive Planning Study
AdventGX began work on a comprehensive planning study for the Town of Van Horn. The study involves conducting assessing the community’s infrastructure as well as other resources and devising a plan that will complement the ongoing efforts of Van Horn’s Economic Development Initiative. The study will provide a solid foundation for the continued support of the community’s vision for the future. Once the project is complete, AdventGX will present a comprehensive report and several detailed community maps to the Town of Van Horn. This will provide the Town’s leadership with practical information, goals, objectives, and specific recommendations that will lead the community twenty years into the future.
 
AdventGX Partners with Far Flung Adventures to Launch Journey Builder Product
Far Flung Outdoor Center in Terlingua, Texas has agreed to partner with AdventGX to launch the premier edition of our Journey Builder product for small tourism operators. Journey Builder is both a back office suite and marketing tool created for boutique tourism operators. By agreeing to work with AdventGX on the initial product launch, Far Flung is helping to refine the product and ensure that it meets this need of this specialized market.
 
TEEX, AdventGX Launch Fort Stockton Marketing Assessment
Joan Tatge, AdventGX Director of Communications and Deborah Webb of TEEX Technology and Economic Development Division made their initial visit to Fort Stockton to begin a marketing assessment that will establish the basis for a new marketing web presence for the community. Joan and Deborah worked with Kenda Furman, Fort Stockton Director of Tourism and visited the community’s numerous tourism attractions as part of the visit.
 
AdventGX Conducts Van Horn Traveler Survey
AdventGX is conducting a traveler survey in Van Horn, Texas to establish a baseline of traveler perceptions of Van Horn as well as gather information needed to help create a better experience for visitors to Van Horn. The survey is being conducted both through personal interviews and online. Results for the survey should be in by the end of the summer.
Team News
AdventGX Interns Experience Van Horn’s Red Rock Ranch
AdventGX interns enjoyed a four hour tour and hike at Van Horn’s Red Rock Ranch. The tour focuses on the geologic history of the region, and tourists get to view evidence of the native Americans that once inhabited the region. The interns climbed an exposure of precambrian rock, hiked to view a petroglyph and cooled their feet in a natural pool.

AdventGXtra Jun ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

June 2006

:: Initiatives
   :. AdventGX Team Visits Parral, Mexico
   :. AGX, UACH Discuss Nature Tourism Innitiatives at Cibolo Creek Ranch
   :. AGX Signs MOU with Universidad Autonoma de Chihuahua
:: Projects
   :. AGX Attends Van Horn Youth Rodeo
   :. AdventGX to Partner with TEEX on Ft. Stockton Technical Assistance Program
:: Team News
   :. Guadalupe Reyes Joins AGX Executive Advisory Board
   :. AGX Interns Take on Project 7 Tasks
Initiatives
AdventGX Team Visits Parral, Mexico
AdventGX team members Jose Quintana, Andy Skadberg, and Lindsey Hafner met in San Marcos to begin their trip southwest to Parral, Mexico to visit with the Parral Woodcraft Consortium. Before the team left San Marcos, they visited a popular park that was completely built and supported by the businesses of San Marcos.

Once out in West Texas, the team took a short break from the road in Ft. Stockton to meet with new AdventGX Executive Advisory Board Member, Jed Elrod.

The team headed across the Mexico border to visit the Parral Wood Consortium in Parral Mexico. On the way, they made a stop in the small Mexican town of Valle. Valle was established as a mining community and continues to thrive in the twenty-first century. The ruins of a textile factory, established near a hot spring, were only a short drive away from Valle.

On the way to Parral from the ruins, the team could not help but notice the impressive, hand-built rock fences that wound themselves across the country side. The fences represent hard word, heritage, and lasting quality. Following these fences we eventually found our way to Parral.

 

Once in Parral, the team met with each of the members of the Parral Woodcraft Consortium individually at their factories. The handmade items produced at each of these factories were quite astonishing in their beauty.

The team visited a total of 9 wood and metal factories. The Consortium will create unique, handmade furniture and home decor items that will be sold in the United States as early as this summer.

Before leaving Mexico, the team visited the small town of Guachochi, the headquarters of the Tarahumara Indian tribe. The team spent the day hiking and taking in the natural beauty surrounding the town.

AGX, UACH Discuss Nature Tourism Innitiatives at Cibolo Creek Ranch
The AdventGX team toured Cibolo Creek Ranch in far West Texas to discuss nature tourism initiatives. The ranch has been successful in the nature tourism industry since it was renovated in 1988. Cibolo Creek Ranch is known for its beautiful setting, luxurious accommodations, and great hunting, fishing, and bird watching grounds.

AGX Signs MOU with Universidad Autonoma de Chihuahua
AdventGX has signed a Memorandum of Understanding with The Escuela de Economía Internacional (EEI), part of the Universidad Autónoma de Chihuahua, located in Chihuahua, Mexico. EEI is a world-renowned program dedicated to improving the human capital of institutions and communities in Chihuahua, the Republic of Mexico and the world through learning, discovery and service. AdventGX is excited about the opportunity to work with EEI to bring the Republic of Mexico new technologies and methodologies in the area of leadership and professional development solutions.

Projects
AGX Attends Van Horn Youth Rodeo
AdventGX team members working on various projects in Van Horn through the summer took a break to enjoy the youth rodeo over the weekend. The cool weather together with the small town rodeo arena and countless youth on horseback made for an exceptional West Texas experience.

AdventGX to Partner with TEEX on Ft. Stockton Technical Assistance Program
The City of Fort Stockton and the Fort Stockton Economic Development Corporation approved a joint proposal by the Technology and Economic Development Division of the Texas Engineering Extension Service (TEEX) and AdventGX to provide technical assistance in support of their economic and tourism development efforts. Together, TEEX and AGX will conduct a community marketing assessment, examining community resources and identify assets, barriers and challenges related to marketing the community. Based on the assessment, AdventGX and TEEX will work with the Fort Stockton’s Tourism Director and the Economic Development Director to devise a promotional strategy to attract new residents and tourists alike and develop a new web site to launch the promotional strategy.
Team News
Guadalupe Reyes Joins AGX Executive Advisory Board
AdventGX is proud to welcome Guadalupe Reyes, Jr. as the newest member of the AdventGX Executive Advisory Board. Lupe currently serves as Dean of Technical and Workforce Education at the Blinn College Bryan (TX) Campus. He has over 30 years of community and technical college administrative experience as Dean and Vice President at large institutions in Chicago and Seattle. He built and founded the West Side Technical Institute, a $40 million satellite of the City Colleges of Chicago and also built another center in Seattle focused on computer and information technology certification training. In addition, Mr. Reyes is published nationally and internationally in the workforce development and contract education arenas.
 
AGX Interns Take on Project 7 Tasks
Each summer, AdventGX offers bright young students the opportunity to contribute to ongoing AdventGX projects and working members of project teams. Tasking ranges from manual labor in support of community projects to technical tasks. Recently, the interns worked in Van Horn on a renovation project in the historic Clark Hotel. The 2006 team of interns include Tristan Brewster, of Van Horn, Jose Juan Quintana and Colton Wilson of College Station and Cole Tatge of Bryan.

AdventGXtra May ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

May 2006

:: Initiatives
   :. Van Horn EDC Accepts TEEX/AGX Technical Assistance Proposal
   :. AGX Launches Parral Woodcraft Consortium
:: Meetings/Presentations/Workshops
   :. O’Leary, Skadberg Present at Tourism Week Celebration in Brenham, Texas
   :. Skadberg Presents at “Capitalizing on Rural America – Missouri”
:: Projects
   :. AGX Visits Alpine, TX Chamber of Commerce
   :. AGX Visits Big Bend Texas Mountain Travel Guide Sites
   :. Tatge, Quintana Present Guide Plan to BBTMTA Board
:: Team News
   :. Ed Brooker Joins AdventGX Executive Advisory Board
   :. Brian Smith Joins AdventGX Executive Advisory Board
Initiatives
Van Horn EDC Accepts TEEX/AGX Technical Assistance Proposal
The Van Horn Economic Development Corporation Board of Directors approved a joint proposal by the Technology and Economic Development Division of the Texas Engineering Extension Service (TEEX) and AdventGX to provide technical assistance in support of Van Horn’s ongoing economic development initiative. Together, TEEX and AGX will develop the Town of Van Horn’s Road Improvements Plan and Beautification Strategy, providing research and identifying viable options for landscape design improvements to key roadways within and entering the Town of Van Horn. The team will create conceptual landscape designs for entrances into and key roadways within Van Horn for use in communicating plans to the residents of Van Horn as well as prospective sponsors of specific Van Horn projects.
 
AGX Launches Parral Woodcraft Consortium
After a series of meetings and presentations to woodcrafters from Parral, Chihuahau, Mexico, AdventGX has officially launched the Parral Woodcraft Consortium, a Texas corporation that will provide marketing, manufacturing and distribution support for member manufacturers of handcrafted items such a picture frames, furniture, and various leather items to be distributed throughout the United States. The consortium will support regional economic and tourism development initiatives underway in Van Horn, TX as well as Parral, Mexico.
Meetings/Presentations/Workshops
O’Leary, Skadberg Present at Tourism Week Celebration in Brenham, Texas
On May 16, AdventGX Board Member Dr. Joe O’Leary, head of Texas A&M’s Department of Recreation Parks and Tourism Sciences, and AGX Chief Knowledge Officer Dr. Andy Skadberg presented to the Tourism Partners of Washington County, civic and business leaders, the Brenham Rotary Club and others from Washington County who are interested in promoting area tourism. Among the community leaders in attendance were Paul Kruse, CEO and president of Blue Bell Ice Cream. Washington County Convention and Visitors Bureau Marketing and Sales Manager Keith Godwin, who is also a member of the AGX Executive Advisory Board, organized the event to showcase the many ways that tourism impacts Washington County’s economy. Washington County, home to Washington on the Brazos – the birthplace of Texas – is a growing center for heritage, nature and other forms of experiential tourism in Texas.

      

Skadberg Presents at “Capitalizing on Rural America – Missouri”
AdventGX Chief Knowledge Officer Dr. Andy Skadberg presented in Osage Beach, Missouri at a conference hosted by the Federal Home Loan Bank of Des Moines. The “Tourism Builds Communities” session focused on opportunities for tourism in rural communities and illustrated methods bankers and economic development entities can use to capitalize on them. Attendance is equally split between banking executives and community economic development professionals. The FHLBDM is a cooperative bank that represents about 1250 community banks, credit unions and savings and loans in Iowa, Missouri, South & North Dakota and Minnesota. Over 80% of the banks are located in communities with populations less than 2500. The conferences feature nationally recognized speakers like Ben Stein and Bill Curtis.
Projects
AGX Visits Alpine, TX Chamber of Commerce
Jose Quintana and Joan Tatge stopped in for a visit with Alpine Chamber of Commerce Director Johnny Johnson during their recent visit to far West Texas and discussed Alpine’s participation in the 2007-2008 Big Bend Texas Mountain Travel Guide. Johnson shared information about Alpine’s many cultural events, from Cowboy poetry to stage productions that attract tourists to the area. The Chamber takes an active role in promoting and supporting Alpine events, providing visitors with a great selection of activities and in turn contributing to the town’s growing economy. Pictured below is a sampling of the posters the Chamber creates to promote area events.

      

AGX Visits Big Bend Texas Mountain Travel Guide Sites
During their recent trip to West Texas for a Big Bend Texas Mountain Travel Guide project meeting, Joan Tatge and Jose Quintana enjoyed a tour of Alpine’s Maverick Hotel and visited the Museum of the Big Bend, also in Alpine. During the trip they also stopped at Marathon’s historic Gage Hotel. Both communities will be well represented in the upcoming 2007-2008 Big Bend Texas Mountain Travel Guide which AdventGX is producing under contract with the Big Bend Texas Mountain Travel Association.

   

Tatge, Quintana Present Guide Plan to BBTMTA Board
Jose Quintana and Joan Tatge presented an update on the progress of the 2007-2008 Big Bend Texas Mountain Travel Guide to the Travel Association’s Board of Directors during a meeting of the group in Alpine, Texas. The Big Bend Texas Mountain Travel Association contracted with AdventGX for turnkey services to produce both the print and online edition of the 2007-2008 guide. Advertising sales for the guide continue through July 31st and the guide is set to print late this year. The online travel guide will feature enhanced web promotion and analytics for participants, enabling advertisers to track the effectiveness of their online promotions.
Team News
Ed Brooker Joins AdventGX Executive Advisory Board
Ed Brooker is a campground and RV park consultant, assisting potential owners with building an RV Park or campground as RV Park and campground management consulting, planning and design. Ed has managed a number of parks, campgrounds and RV parks for a variety of public and private corporations. For the past 15 years, he has offered customized consulting services specifically targeted towards newcomers to the industry and veteran operators across Canada, the United States and Australia. Ed has traveled extensively throughout Canada, the United States, Western, Central and Eastern Europe, Australia and New Zealand in a continuous search for insights of best practices, unique design, and promotional ideas. Ed is now pursuing a PhD through the Rotterdam School of Management, Erasmus University, with a focus on the International Use of Foresight and Innovation within the Outdoor Hospitality Industry.
 
Brian Smith Joins AdventGX Executive Advisory Board
AdventGX is pleased to welcome Brian Smith to the Executive Advisory Board. Brian is a licensed attorney in the State of Texas and a Certified Economic Developer. He currently serves as a Government Affairs Representative for such clients as Texas Association of Public Educators Interlocal Agreement Self-Insurance League, and Texas Association of Political Subdivisions Interlocal Agreement Self-Insurance League. In this capacity, he provides legislative support for the roughly 110 member school districts and 93 member political subdivisions. He also represents developers before local governmental bodies across the state with permitting, land use, and other ordinance compliance matters.

AdventGXtra Apr ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

April 2006

:: AdventGX News
   :. AdventGX Participates in Texas Lyceum Meeting on Gambling
   :. Texas A&M RPTS Department Celebrates 40 Years
:: Initiatives
   :. Parral Wood Product Manufacturers Visit with AdventGX in West Texas
:: Meetings/Presentations/Workshops
   :. Dr. Skadberg Presents at Bankers Conference
   :. Dr. Skadberg Presents at Basic Economic Development Course
:: Projects
   :. AdventGX Launches TEEX ED-Central Newsletter
   :. AdventGX, TEEX Present Technical Assistance Proposal to Madisonville City Council
AdventGX News
AdventGX Participates in Texas Lyceum Meeting on Gambling
Gambling in Texas was the topic of the April Texas Lyceum meeting, held in Galveston. Experts on the topic discussed the effects gambling has on communities, the workforce, and the tourism industry. The weekend ended with a trip to the Sam Houston Race Track to watch the annual Conally Cup. AdventGX President Jose Quintana is a member of the Texas Lyceum Board of Directors. Joan Tatge, Lindsey Hafner and Jose Juan Quintana joined him for the meetings.

Texas A&M RPTS Department Celebrates 40 Years
Texas A&M’s Recreation Parks and Tourism Science Department (RPTS) celebrated its 40th anniversary at the annual Spring Banquet this month and the AdventGX team joined in the festivities. The event was held at The Association of Former Students’ Clayton W. Williams Alumni Center where awards and scholarships were presented to former students, students and professionals in the tourism industry. AdventGX team members participating in the celebration included former RPTS Department Head and Professor Emeritus Dr. Carson Watt, Dr. Warren Evans, AdventGX board member, Jose Quintana, Joan Tatge, Kelley Stewart and Lindsey Hafner. Keith Godwin, AdventGX executive advisory board member and director of Washington County Convention and Visitors Bureau also joined the team for the event.

   

Initiatives
Parral Wood Product Manufacturers Visit with AdventGX in West Texas
Representatives of wood product manufacturers from Parral, Chihuahua, Mexico made the five-hour drive to Fort Davis, Texas to meet with AdventGX at Sproul Ranch to discuss a new initiative aimed at developing a marketing channel for regionally branded wood products. Jose Quintana, Joan Tatge and Lindsey Hafner presented plans for a marketing, manufacturing and distribution consortium of manufacturers of handcrafted items such a picture frames, furniture, and various leather items to be distributed throughout the United States. As part of the Van Horn, Texas regional economic development initiative, AdventGX is establishing the consortium to support the production, distribution and sale of these regionally branded products. The consortium will also support regional economic and tourism development initiatives underway in Parral, Mexico.

      

Meetings/Presentations/Workshops
Dr. Skadberg Presents at Bankers Conference
Dr. Andy Skadberg presented at a conference hosted by the Federal Home Loan Bank of Des Moines, Iowa. The “Tourism Builds Communities” session focused on opportunities for tourism in rural communities and illustrated methods bankers and economic development entities can use to capitalize on them. The FHLBDM is a cooperative bank that represents about 1250 community banks, credit unions and savings and loans in Iowa, Missouri, South & North Dakota and Minnesota. Over 80% of the banks are located in communities with populations less than 2500. The conferences feature nationally recognized speakers like Neil Cavuto, Ben Stein and Bill Curtis. The next conference will be held May 24th & 25th in Osage Beach, Missouri. For more information visit www.primezone.com/newsroom/news.html?d=96422.
 
Dr. Skadberg Presents at Basic Economic Development Course
AdventGX Chief Knowledge Officer Dr. Andy Skadberg presented at the Texas Engineering Extension Service (TEEX) Basic Economic Development Course (BEDC) in Frisco, Texas. The TEEX BEDC provides economic and community development professionals an introduction to issues, opportunities and resources. Tourism development sessions have recently been added to the seminar as a diversification strategy for economic development.
Projects
AdventGX Launches TEEX ED-Central Newsletter
Under contract with the Texas Engineering Extension Service Technology and Economic Development Division, AdventGX recently developed and launched www.ED-Central.com as well as the monthly e-newsletter for the Economic Development Resource Library. The online resource and monthly e-newsletter aim to provide economic developers in small, rural and underserved communities throughout Texas with ideas, best practices and inspiration for successful, sustainable economic development. To subscribe to the newsletter, visit www.ed-central.com/subscribe.asp.
 
AdventGX, TEEX Present Technical Assistance Proposal to Madisonville City Council
AdventGX Director of Communications Joan Tatge and Lesa Hill of the Texas Engineering Extension Service Technology and Economic Development Division recently presented a proposal for technical assistance to the Madisonville City Council. AdventGX is partnering with TEEX to provide rural and underderserved communities with technical assistance related to economic and tourism development planning and implementation. To learn more about the technical assistance program, contact Joan Tatge at joantatge@adventgx.com.

AdventGXtra Mar ’06

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

March 2006

:: AdventGX News
   :. AdventGX Team Attends Unity Dinner
:: Projects
   :. AdventGX to Produce Promotional Video for Fort Stockton Economic Development Corporation
   :. AGX Conducts Strategy Workshop for Economic and Tourism Development Seminars
:: Team News
   :. AdventGX Well Represented at iWeek Talent Show
AdventGX News
AdventGX Team Attends Unity Dinner
AdventGX team members attended the annual Texas Travel Industry Association (TTIA) seminar and Unity Dinner, themed “Texas Events” on March 23 in Austin. Team members Nancy Millar, Stan Meador, and Andy Skadberg attended the nature tourism council meeting and discussed items affecting the growing nature tourism industry. Senator John Cornyn gave the keynote address at the dinner which was attended by AdventGX team members Ron Robinson, Carson Watt, Jose Quintana, Joan Tatge, Kelley Stewart, and Lindsey Hafner. Gary Sera of the Texas Engineering Extension Service and Jeff McCoy of Van Horn also joined AdventGX for the event.

   

Projects
AdventGX to Produce Promotional Video for Fort Stockton Economic Development Corporation
AdventGX was recented awarded the contract to develop the economic development video for Fort Stockton, Texas. AdventGX will kick off the project with an AdventGX Strategy Deployment Workshop wherein members of the Fort Stockton Economic Development Corporation will share their vision for the promotional video. Through the workshop, AdventGX will define the goals of the Fort Stockton Economic Development Corporation and establish a development strategy for the video.
 
AGX Conducts Strategy Workshop for Economic and Tourism Development Seminars
AdventGX hosted the AdventGX Strategy Deployment workshop for the upcoming Economic and Tourism Development Seminar Series. The seminar series will be conducted in partnership with the Technology and Economic Development division of the Texas Engineering Extension Service (TEEX). The tourism and economic development seminars will help communities identify best practices and network with fellow communities leaders. TEEX’s representatives Gary Sera, Lesa Hill, Trina Wacasey, and Deborah Webb participated in the workshop along with Keith Godwin from the Washington County Convention and Visitors Bureau, and AdventGX team members, Jose Quintana, Joan Tatge, and Lindsey Hafner.
Team News
AdventGX Well Represented at iWeek Talent Show
International students celebrated and shared their heritage at Texas A&M University’s annual International Week. Several AdventGX members participated in the talent show portion of the week. CEO, Dr. Ron Robinson, judged the talent show, and Rosy Saenz, Executive Advisory Board Member, presented at the event. Former AdventGX student intern, Erika Benyamin, performed in the show with the University’s Indonesian student group.

      

AdventGXtra Feb ’06

AdventGXtraAdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

February 2006

:: Initiatives
   :. AGX Publishes Article in TTIA’s Nature Tourism Newsletter
   :. AdventGX Proudly Sponsors International Week at Texas A&M
   :. Check out our AdventGX ad in TTIA Directory!
:: Meetings/Presentations/Workshops
   :. Quintana Presents Guest Lecture at Texas A&M University
   :. Skadberg Presents at North American Farmer’s Conference
:: Projects
   :. AGX Team Tours West Texas for Big Bend Texas Mountain Travel Guide
Initiatives
AGX Publishes Article in TTIA’s Nature Tourism Newsletter
AdventGX President Jose Quintana and Communication Director Joan Tatge co-authored the first article in a two-part series that will appear in the Texas Travel Industry Association’s Nature Tourism Council Newsletter. “Travel Trends Online: Enhancing Your Nature Tourism Experience with Effective On-Line Promotion – part one: A Comprehensive Web Presence Strategy” appeared in the February edition of the newsletter. Visit www.adventgx.com/iMarket/060112-NatureTourismC-AdventGX-Aricle-101.pdf to read the full text of the article.
 
AdventGX Proudly Sponsors International Week at Texas A&M
Each year the International Student Association at Texas A&M presents iWeek. Short for International Week, the event brings together international students to celebrate, educate, and share their respective cultures with the community. AdventGX was a proud sponsor of the 2006 event lending support to the program by hosting its official website. AdventGX Executive Advisory Board member Rosy Saenz, who serves as President of ISA did a fantastic job providing the leadership to help make iWeek 2006 a great success. You can visit the iWeek website at www.adventgx.com/iweek2006/index.html.
 
Check out our AdventGX ad in TTIA Directory!
AdventGX is featured in a full-page ad promoting our web services in the Texas Travel Industry Association’s latest Membership Directory. Visit the online version of this newsletter at www.adventgx.com/news.asp?action=link&month=2&year=2006 to view the ad.

Meetings/Presentations/Workshops
Quintana Presents Guest Lecture at Texas A&M University
Jose Quintana presented a lecture on information technology solutions for tourism as a guest lecturer for Dr. Ulrike Gretzel’s Recreation, Parks and Tourism Sciences class at Texas A&M University. Dr. Gretzel is the Director of the Laboratory for Intelligent Systems in Tourism within the Department of Recreation, Park and Tourism Sciences at Texas A&M.
 
Skadberg Presents at North American Farmer’s Conference
Dr. Andrew Skadberg, AdventGX Chief Knowledge Officer made two presentations at the recent conference of the North American Farmer’s Direct Marketing Association. In the first session, “On the Ecotourism Trail,” Dr. Skadberg presented “Stepping Back to See the Big Picture: Successful Community Tourism Development.” During the session, “Capturing Clicks: Best of NAFDMA Web Sites” he made the presentation titled “What makes a good Web site?”
 
Projects
AGX Team Tours West Texas for Big Bend Texas Mountain Travel Guide
En route to make a presentation to the Big Bend Texas Mountain Travel Association, AdventGX team members Jose Quintana, Lindsey Hafner and Jonathan Kelly made a few stops to capture some memories. Jonathan stayed behind the camera. Visit the online version of this newsletter at www.adventgx.com/news.asp?action=link&month=2&year=2006to view pictures from the trip.
Jonathan captured his view from the back seat – Jose Quintana and Lindsey Hafner.


In Kerville, the team stopped at YO Ranch and spotted some exotics in the beautifully appointed lobby.

From Kerville, they hit the road toward Marathon.

After the meeting in Alpine the team headed north through Marfa and stopped to check out the newest art exhibit – Prada Marfa.


Before heading home, they took in the sights (and said hello to good friends) in Van Horn, Texas.

AdventGXtra Jan ’06

AdventGXtra
AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

January 2006

:: AdventGX News
   :. AdventGX Partners with Alchemy Training Systems, Studios to Extend Service Offering
:: Meetings/Presentations/Workshops
   :. Meador Presents at Texas Farm Bureau Conference
   :. AGX Participates in China Conference
   :. Meador Presents at North Dakota Conference
:: Projects
   :. Big Bend Texas Mountain Travel Guide Ad Sales Underway
   :. AGX Hosts Workshop to Devise Van Horn Promotional Strategy
AdventGX News
AdventGX Partners with Alchemy Training Systems, Studios to Extend Service Offering
AdventGX will now offer extended multimedia production services as well as video training solutions. These new products by AdventGX will be developed in partnership with Alchemy Training Systems, a digital media development company. With this new partnership, AdventGX is positioned to provide full service video production for both training and promotional projects, as well as multimedia DVD movies, web casts and much more. If you have a video or multimedia project in mind, contact Joan Tatge, AdventGX Director of Communications, to learn more. Joan can be reached via email at joantatge@adventgx.com.
Meetings/Presentations/Workshops
Meador Presents at Texas Farm Bureau Conference
AdventGX Director of Nature Tourism Development Stan Meador addressed an audience of 150 during the Texas Farm Bureau Leadership Conference on January 30th in San Antonio. Stan presented strategies for diversifying traditional farming and ranching operations, including development of wildlife and nature based tourism opportunities.
 
AGX Participates in China Conference
Andrew Skadberg, (AGX Chief Knowledge Officer), Andrew Sansom, (AGX Board Member), Dr. Jianbang Gan, (Forest Sciences, TAMU) and Dr. Yongxia Skadberg (Recreation, Park & Tourism Sciences, TAMU) all presented at a Research Roundtable at the U.S. – China Conference in Beijing in November. The roundtable participants especially want to thank Dr. Rick Giardino (AGX Board) for his support to make this roundtable a reality.The session titled “Wetland Conservation, Nature-Based Tourism, and Rural Economic Development” ties directly to AdventGX’s core strategies for realistic, sustainable rural economic development. The roundtable participants are planning interim activities to continue the momentum created by the conference and are already preparing to participate in the next U.S. China Conference that will take place in the U.S. in 2007.
 
Meador Presents at North Dakota Conference
Stan Meador was invited to deliver a keynote presentation at the 4th Annual North Dakota Nature & Rural Tourism Conference held in Fargo, ND on January 17, 2006. This year’s conference theme was titled, “Community Success through Tourism”. Meador’s presentation delivered to approximately 100 attendees, titled “Community and Regional Growth in Rural America; a model based on Van Horn, Texas” highlighted the ongoing Van Horn EDI. In a break out session on the second day, Stan presented, “Nature Tourism: Moving from Individual Enterprise to Regional Destination.” This session was attended by CVB directors, regional tourism coordinators, researchers and a couple of individual enterprise operators.Andy Skadberg also attended the conference and took the opportunity to reach out to other conference participants including Amazon.com founder Jeff Bezos, Senator Kent Conrad, and North Dakota Nature & Rural Tourism Association’s Marty Anderson. To view images from the event, see the complete AdventGX newsletter online at www.adventgx.com/news.asp

      

Projects
Big Bend Texas Mountain Travel Guide Ad Sales Underway
AdventGX is producing the 2007-2008 Big Bend Texas Mountain Travel Guide, providing full service production and advertising sales to support both print and online versions of the guide. Advertising sales are now underway and space is limited. The travel guide will make its debut January 1, 2007 with a circulation of 250,000. A 5% discount will be passed along to businesses that purchase their advertisements before May 1, 2006. Special sponsorship opportunities are also available and represent outstaning promotional opportunity for participants. For more information about purchasing advertising space, or becoming a corporate sponsor, please call (979)216-0548.
 
AGX Hosts Workshop to Devise Van Horn Promotional Strategy
AdventGX teamed up with Van Horn Representatives to devise a comprehensive Promotional Strategy for the Town by completing a series of ASD workshops. During the workshops, participants Becky Brewster, Brenda Hinojos, Jeff McCoy, and Andrea Ramirez, shared their vision for the Town’s new website and promotional travel brochures. Based on participant’s comments and a follow-up survey, the AdventGX team will devise a comprehensive strategy for moving forward with the effort. The new website and brochure will both be coming out later this year.

AdventGXtra Dec. ’05

AdventGXtra

AdventGXtra is the monthly newsletter for the AdventGX team. Each month, look here for the latest information about new AdventGX projects and initiatives and learn about our newest AdventGX team members.

December 2005

:: AdventGX News
   :. Esteemed Tourism Authority Dr. Joseph O’Leary Joins AGX Board of Directors
:: Initiatives
   :. Vestivo Showcased at 2005 ARVC InSites
:: Meetings/Presentations/Workshops
   :. AdventGX Builds Bridge to China
:: Projects
   :. AdventGX Wins Contract to Produce Van Horn Promotional Strategy
   :. Did you know?
AdventGX News
Esteemed Tourism Authority Dr. Joseph O’Leary Joins AGX Board of Directors
AdventGX is proud to announce that Doctor Joseph O’Leary has joined the AdventGX Board of Directors. Dr. O’Leary is a professor and department head in the Department of Recreation, Parks and Tourism Sciences at Texas A&M University. Throughout his distinguished career, Dr. O’Leary’s research has involved knowledge management, and analysis of large national and international studies of travel and recreation behavior. The results of his work have been used by public and private organizations throughout the world. Dr. O’Leary joins fellow AdventGX board members Dr. Carson Watt, professor emeritus of Texas A&M University in the Dept. of Recreation, Park and Tourism Sciences, Mr. Andy Sansom, former Executive Director of the Texas Parks and Wildlife Department, Mr. Brandon Coleman, brand development & marketing authority, Dr. Rick Giardino, Texas A&M University dean of graduate studies and Dr. Ronald Robinson, AdventGX CEO & Board Chairman and member of the Texas Governor’s Science and Technology Council. To read Dr. O’Leary’s extended bio, visit our web site at www.AdventGX.com/our_team.html.
Initiatives
Vestivo Showcased at 2005 ARVC InSites
Amy Williams, Casey Jensen and Travis Nance participated in the National Association of RV Parks & Campground (ARVC) InSites 2005 Convention held in Austin, Texas. Vestivo was one of about 120 exhibitors who where able to showcase products and services for 1000 RV Parks and Campgrounds attending the convention. ARVC InSites was also an opportunity for Vestivo to announce their newly forged partnership with Friend Communications. Click here to read the full press release.
Meetings/Presentations/Workshops
AdventGX Builds Bridge to China
Andrew Skadberg, (AGX Chief Knowledge Officer), Andrew Sansom, (AGX Board Member), Dr. Jianbang Gan, (Forest Sciences, TAMU) and Dr. Yongxia Skadberg (Recreation, Park & Tourism Sciences, TAMU) all presented at a Research Roundtable at the U.S. – China Conference in Beijing in November. The roundtable participants especially want to thank Dr. Rick Giardino (AGX Board) for his support to make this roundtable a reality.The session titled “Wetland Conservation, Nature-Based Tourism, and Rural Economic Development” ties directly to AdventGX’s core strategies for realistic, sustainable rural economic development. The roundtable participants are planning interim activities to continue the momentum created by the conference and are already preparing to participate in the next U.S. China Conference that will take place in the U.S. in 2007.
Projects
AdventGX Wins Contract to Produce Van Horn Promotional Strategy
AdventGX was awarded the contract to develop the promotional strategy for Van Horn, Texas, including their printed travel guide and the web architecture for the Town’s comprehensive web presence. AdventGX will kick off the project with a marketing and promotion strategy deployment workshop in Van Horn shortly after the new year. Through the workshop, AdventGX will define the promotional goals for the Van Horn Convention Center and Visitors Bureau, the Van Horn Economic Development Corporation and the Town of Van Horn and define a promotional strategy, including both print and online components, to achieve them. The project is being performed in conjunction with the ongoing Van Horn Economic Development Initiative. To learn more about the project, visit www.Project7.org
 
Did you know?
More than 80% of travelers plan their trips online, so not only is important to have a web site, it’s important to have a strong, attractive, efficient web presence that works for your business. AdventGX has produced the web presence and brand for more than 25 tourism related businesses in the last 2 years. Here are just a few of the customers we serve:Herradura Ranch

Wells Outfitters

Captain Eric Glass

Tule Creek Outfitters

Captain Andy Thompson

Wired Lodge

VestivoRV Reservation Management Solutions

If you are in need of a web presence – new or enhanced – please contact us at info@adventgx.com or call 979-216-0548 for more information. We are currently scheduling our 2006 projects and we’d love to help you capture your customers online.